quote via 15 notes
Sep 8th / Tuesday / '09
If you’re not sure whether something is happy talk, there’s one sure-fire test: if you listen very closely while you’re reading it, you can actually hear a tiny voice in the back of your head saying “Blah blah blah blah blah….

if it looks corporate, change it via andré brocatus.

this is a solid (and well spoken) stance against using stock photography (which everyone can identify now as stock photography) and fake writing. i say fake because it’s written more for search engines or to make a company look good, and not to be engaging or useful. this has been so heavily used and abused that people know when they’re being advertised to these days, no matter how pretty or big your font is.

if what you’re writing wouldn’t catch your own attention, it probably won’t catch anyone else’s.

see also: headset hotties

  1. tackazvezda reblogged this from nikography
  2. saar reblogged this from brocatus
  3. nikography reblogged this from brocatus
  4. brocatus reblogged this from slantback
  5. shaunbwilson reblogged this from slantback and added:
    If you’re in marketing, PR,...work for a company or are thinking
  6. slantback posted this